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NASDAQ welcomes the Acxiom Corporation management team as they convene to host an Investor Day on June 17, 2008. Members of the team are Tom Mangan, senior vice president of consulting services; Tim Suther, senior vice president of digital marketing services; Chief Operating Officer John Adams, Chief Financial Officer Chris Wolf; Chief Executive Officer John Meyer; Shawn Donovan, senior vice president of sales; Dathan Gaskill, treasurer and corporate finance; and Rich Howe, senior vice president of marketing and M&A.
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What do crystal balls, dishwashers and a hit song by Bowling for Soup have to do with capitalizing on the opportunities inherent in digital marketing? Check out this thought-provoking examination of the subject by Acxiom digital expert Chris Marriott to find out. And be prepared to change the way you think about the most effective ways to reach customers and prospective customers.
Rich Howe, Acxiom’s chief marketing officer, explains why making technological innovation a key tenet of a company’s business culture and using new technology to solve existing problems directly correlate with business success in his discussion of the changing nature of the economic landscape.
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